Submitted by: Two Sides Australia 30/08/2016
Sick of seeing 'Think before you print' email footers?
It has become common practice to see emails with footer messages such as ‘Do you really need to print this email? it will harm the environment,’ or ‘Think before you print.’ These messages, although attempting to promote positive environmental behaviour, often ignore the unique sustainability of print on paper and should be questioned.
Paper is made from wood; a renewable resource. In fact, most of Australia’s wood (82%) is harvested from planted forests and harvesting from native forests in Australia is NOT for the pulp and paper industry but for the timber industry to build homes, commercial buildings and general consumption products. Therefore, print and paper can often be a great way to communicate and, when responsibly sourced and recycled, is environmentally sustainable.
These common email footers assume that electronic communication always has less effect on the environment than printed materials.
Below are some facts that are often overlooked:
For more in depth facts about paper production in Australia please click here.
So, if you need a convenient and permanent copy of emails, don’t feel guilty about printing but please ensure you recycle.
Find a list of some footers of our own for you to consider: